PRODUCTHANDMADE · CLIENT WORK
CaliberMind, hero video
The homepage video for a US marketing software company, made to show the product clearly.
REC 00:00:12:08
MOTION DESIGN / VIDEO EDITING / AI
Stop the scroll.
Start the sale.
AI speed. Director's eye.
Motion design and video editing for brands that need to be seen. With AI when it's faster. Without it when it needs a human hand.
WORKED WITH
CaliberMind
Jawi
Agência Cravo
Valke Studio
20+ years in advertising
The work
PRODUCTHANDMADE · CLIENT WORK
CaliberMind, feature launch
A new feature, explained in 75 seconds. Second project with the same client.
ADSHANDMADE · CLIENT WORK
Burger House 381, social ad
A rock-driven ad that follows a premium burger from the order to the delivery. Directed, filmed and edited.
ADSHANDMADE · CLIENT WORK
Alessandra Vieira, social ad
A double exposure ad for a psychologist, with a clear call to action at the end.
BRANDHANDMADE · CLIENT WORK
Jawi Printing Company, hero video
A hero video with voiceover and music, made to introduce a large printing factory.
SOCIALHANDMADE · CLIENT WORK
Let’s Sound, social ad
A video for a one-man party DJ, with every cut following the rhythm of the music.
HOW I WORK
AI does the heavy lifting.
I make the calls.
01
Hook
I decide the idea and the first 3 seconds. That's where people stay or scroll. 20 years of advertising goes here.
02
Make
AI and my tools build it fast: Runway, Claude Design, After Effects, Premiere. Whatever is fastest for each shot.
03
Finish
My hand on timing, type, cuts and sound. The part where cheap AI video falls apart, and mine doesn't.
Fast drafts. No surprises.
Offers
Ads on Meta and TikTok get tired in 2 to 4 weeks. The brands that win keep fresh videos coming.
FLAGSHIP
Brand Film
One 30 to 90 second hero video. Motion and edit, mostly crafted by hand.
Starting at
$3,000
Talk about a film
MOST BRANDS PICK THIS
MONTHLY
Creative Partner
15 short ads a month in 3 formats. New hooks every week, plus motion cutdowns.
Starting at
$1,800 / month
Book a callSTART HERE
Ad Sprint
6 short ads with different hooks. A low-risk way to start.
Starting at
$750
Start a sprintAgencies and studios: I work under your name. Final files only, your client never knows.
$250 / day
WHO'S BEHIND THE EDIT
I'm Nelson.
20+ years in advertising and design. Motion designer, video editor and filmmaker, based in Rio de Janeiro and working with brands in the US and Europe. I use the newest tools, and I still decide every frame myself.
What they say
Nelson is a talented video designer with a strong understanding of how software demo videos should be arranged. He is patient, collaborative and happy to consider alternatives, while also not afraid to voice his opinion based on his expertise of what will or will not look good. This is the type of video partner a marketer would want to make sure the output meets expectations of the target audience.
Nadia DavisVP of Marketing, CaliberMindI hired Nelson for freelance work and was truly impressed. He's highly professional, creative, and delivers with speed and precision. His attention to detail and commitment to quality showed at every stage. I wouldn't hesitate to hire him again.
Denise MedeirosFreelance client, lawyer (England and Brazil)Nelson is a very creative professional who is always on top of marketing trends and constantly looks for new technologies to make the work better.
Alexandre WernerExecutive Director, Jawi (former manager). Translated from Portuguese.Questions
Do you use AI? Who owns the result?
Yes, when it makes the work faster or better. I only use tools on paid plans that allow commercial use, never real people's faces or voices without permission, and you own the final videos. It's all in the contract.
How fast do you deliver?
It depends on the project. You get a clear schedule before we start, and I stick to it.
How many revisions do I get?
Two rounds of changes per video. If you need more, we agree on it first.
You're in Brazil. Does the time zone work?
Yes. Rio is only one or two hours from New York and overlaps with most of the European workday.
How do I pay?
Invoice in USD or EUR. 50% to start on first projects and brand films, the rest on delivery. Monthly plans are paid at the start of each month.
Do I get the project files?
You get the final videos in every format you need. The project files stay with me.